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3 advantages of digital signage healthcare professionals must know

Written by Emily Ingram | Mar 21, 2024 11:35:03 PM

As a healthcare professional, it’s in your nature to help others (love that about you). Yet right now your signage is either blue-tacked to the reception desk, painted onto a plaque or suffering from the perils of old age. There’s a better way to get patient wait times, directions and experiences back in tip-top shape.

And it’s easy-peasy! Wander down our hallways to discover exactly how digital signage software for healthcare providers is here to help.

 

Performing open-heart surgery is one thing. Getting patients into your office, outpatient clinic or operating theatre is another. That’s where digital signage comes in!

Did you know? Healthcare digital signage reduces the angst of wait times in reception areas and waiting rooms by up to 35%. It’s true!

While wait times remain the same, patients perceive them to be shorter. Win-win!

So, we’ll be so bold as to say that if your medical practice or hospital has queues (most do), medical digital signage is *kind of* an essential worker.

This is certainly a perk, but it’s far from the only one.

Permission granted to rest your scalpels, cancel your phone calls and rack that white coat. Take a breather with these top three advantages of digital signage software healthcare professionals need to know.

 

Today’s winning schedule includes:

 20/20 directional signage for hospitals

 Eye-catching digital signage across multiple locations

 Waiting room experiences that put patients at ease

 

1. 20/20 directional digital signage for hospitals

It’s no secret that medical professionals are busier than ever.

In fact, in 2021, the number of people seeking specialist care increased by 1.4% compared to 2019. Today, GPs continue to be the most sought after health professionals across the country.

Busy doctors = busy support staff.

Save precious time and optimise efficiency with accurate, detailed and clear information presented to patients, stat.

With Fusion Signage, schedule content ahead of time and across ward, office or site locations. AKA personalise your medical digital signage content to match patient whereabouts.

Personalised signage ideas to get you started:

 A warm welcome at the door with photos of the team
 ‘Doctor [Name] will be with you shortly’ in the waiting room
 ‘Turn left here for the immunisation department’ down corridors
 ‘Thanks for visiting!’ upon departure

Upload, update and deploy in real time, keeping your patients informed, promises realistic and corridors clear.

Suddenly, patient management just got *way* easier!

 

2. eye-catching signage across multiple locations

Hospitals, surgeries and medical offices can quickly have patients feeling like they’re walking through a maze of beige. That is, unless you have digital signage showing them the way.

Colour code your digital signage to clear up confusion, simplify directions and even prevent infection with the latest social distancing advice.

An excellent example of this is the NHS standard:

❤️  Red for bathrooms, showers, toilets and basins

💙  Blue for general areas, including wards, offices and public basins

💚  Green for catering, kitchens and food service

💛  Yellow for areas of isolation

Revive patient confidence that they’re in the right place with simple colour-coded signage using inbuilt design functions like The Designer and Marketplace. Reduce patient confusion, increase healthcare standards, and even guide them to the cafeteria (before all the donuts are gone).

 

 

Here’s something else that’ll tickle your mind, too. Eye-catching signage can help strengthen your relationships with other brands. Offer real solutions for patients. And even pave the way to profitable ventures.

Many hospitals, surgeries and healthcare offices partner their digital signage with others. Think: product advertising, where companies pay to feature on your digital signage. Once content’s deployed across locations for a set number of days? Submit Proof of Play reports to the advertiser in a few simple clicks. This means advertisers get their mitts on true data to analyse performance. 

 

3. waiting room experiences that put patients at ease

Within minutes, your team can drag and drop entertaining, soothing, or informative graphics to create the perfect waiting room displays.

Imagine an engaging, high-definition waiting room fish tank (without the algae). Even a lifelike beach scene in motion (without the sand in their shoes).

All in the name of helping patients forget their woes and make wait times float by.

Printed information is often old news before the ink dries. Now? Save hours and dollars with signage sent live in just a few quick clicks. Share COVID updates, flu season notifications, available vaccinations, new doctors, events, and the latest handwashing advice to your screens in minutes.

“Do you have a graphic designer in your practice?”

“Nope, just my receptionist!”

Digital signage in the healthcare space provides instantly elevated patient and visitor experiences.

 

discover what digital signage can do for your healthcare organisation

Nobody needs fast solutions quite like those in healthcare. Fusion Signage makes your displays quicker, easier, exciting-er.

In fact, it’s so simple, even our nannas can use it! With around-the-clock support right here in Australia, we’re up with the nurses to solve problems and get signs ready for sunrise.

Experience the thrill of easy healthcare digital signage for your practice or facility. With the freedom to design, manage and deploy your signage all from one place, you’ll wonder how you ever lived without our digital signage for healthcare professionals.

Book your free demo today to experience all that’s possible with Australia’s friendliest digital signage software.

 

 

 

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