They’ve been matching feet with very good shoes since 2001, with stores now dotted across Western Australia, Victoria and New South Wales. Comfort, quality and brands worth knowing are very much their thing.

We welcomed Bstore on board in 2022, working with our trusted partner, Amped Digital, who took care of the digital signage solution from hardware and software through to installation.

Bstore’s screens are used for seasonal launches, promotions, new arrivals and a healthy amount of shoe content. Front-window screens catch the attention of passers-by, while screens inside the store keep the story going.

And with Fusion Signage’s tagging feature, 21 screens can become 21 individual communication channels while still managed in minutes.

One size doesn’t fit all

Bstore started with a Basic licence that fit nicely. Then they grew.

More stores. More screens. More campaigns. More messages needing to land in the right places.

So, Bstore upgraded to Fusion Signage Pro. Unlocking tagging, scheduling, playlist management and more flexibility across its growing network.

With tagging, Bstore can assign tags to screens and create rules for them to follow. That means fewer playlists to build, less time managing and more granular control.

Campaigns can be scheduled ahead of time and rolled out across 21 screens within seconds. Then, when a promotion has run its course, our handy media expiry function automatically clears it out. How nice.

The result is less manual management, more targeted messaging and the flexibility to respond quickly to campaign changes, stock availability and promotional opportunities. Store teams get fresh, more strategic content. Customers get stores that feel current, relevant and visually engaging.

11 stores. 21 screens. Plenty of very good shoes. And the right message landing in the right place.

Beautiful digital signage that’s not rocket science.